Growth Lead

THE MISSION We need a "Growth Architect" who views metrics as a scoreboard and user acquisition as a science. Your job is to engineer the entire customer acquisition and retention engine, deploying capital and running high-velocity experiments to scale our ecosystem with surgical precision. This is a remote, high-availability role for a data-driven operator who views the digital economy as a 24/7 landscape and is comfortable executing at the absolute frontier of Web3 growth. We value results and velocity over theory. Whether you are an established growth hacker with a track record of scaling platforms or a rising performance star who lives in dashboard metrics, we care about your ability to move numbers. If you have the analytical rigor to spot conversion friction and the creative instinct to design viral growth loops, we will give you the budget and the autonomy to dominate the market. KEY RESPONSIBILITIES - User Acquisition: Design, execute, and scale aggressive multi-channel acquisition campaigns to consistently flood the ecosystem with high-value users. - Performance Marketing: Oversee paid acquisition budgets with surgical efficiency, constantly optimizing ad spend, targeting vectors, and creative assets to drive down CAC. - Growth Experiments: Maintain a relentless, high-velocity testing cadence—running rapid experiments across landing pages, copy, hooks, and product flows to discover hidden growth levers. - Funnel Optimization: Deconstruct the entire user journey from first touchpoint to conversion, identifying drop-off points and implementing friction-free logic to maximize conversion rates. - Retention Strategy: Architect long-term retention loops and engagement strategies, ensuring acquired users remain active, loyal, and integrated into the ecosystem. - Analytics and Reporting: Build, maintain, and own the core growth dashboards, translating raw user data into cold, calculated strategic insights for the executive team. THE REQUIREMENTS - The "Growth Engineer": Proven experience managing growth, performance marketing, or data-driven acquisition for a fast-moving technology or digital platform. - Analytical Rigor: You are completely obsessed with data. You don't make marketing moves based on "gut feeling"; you live in analytics tools and make every decision based on hard numbers and ROI. - Hyper-Availability: This isn't a 9-to-5. Digital traffic and viral trends never sleep. You must be available 7 days a week to monitor campaign performance, capitalize on traffic surges, and coordinate with a global team. - Web3 Literacy: You possess a solid, native understanding of the Web3 landscape. You understand decentralized communities, digital asset mechanics, and the unique conversion funnels of crypto-native users. - Remote Excellence: Self-motivated and highly organized; you can manage massive marketing budgets and complex cross-department testing pipelines without losing track of a single metric. OPERATIONAL DETAILS - Location: Fully Remote. - Schedule: On-call 7 days a week (Requires high flexibility to handle real-time campaign optimizations and 24/7 market cycles). - Payment: All compensation is processed in digital assets (USDC/USDT). WHY JOIN US? We offer more than just a marketing role; we offer the keys to a high-powered growth engine. - Extreme Autonomy: We value output over red tape. You will have the freedom to build, test, and ship your own growth frameworks within a high-speed, high-trust environment. - Uncapped Leverage: Bring your scaling strategies to a powerhouse that has the distribution, technical talent, and budget to realize them instantly. - A Culture of Momentum: Join a team that moves at the speed of light. You will be constantly building, analyzing, and scaling new acquisition loops. - High-Growth Upside: We value "potential over pedigree." For a Growth Lead who consistently moves the needle and hits aggressive targets, there is a clear, unrestricted runway into senior leadership.